AI Insights · Timothy · July 2024
Top 5 Social Apps on Android in Nigeria - Q2 2024
In Q2 2024, social apps like Facebook Lite, TikTok, Facebook, TikTok Lite, and Instagram Lite showed varied performance in Nigeria. Here’s a look at their weekly downloads, revenue, and active users.
In Q2 2024, the performance of the top 5 social apps on the Android platform in Nigeria showcased interesting trends. Here’s a breakdown of how Facebook Lite, TikTok, Facebook, TikTok Lite - Save Data, and Instagram Lite performed during this period.
Facebook Lite saw fluctuating weekly downloads, peaking at around 384K in mid-June. Weekly active users remained relatively stable, averaging around 5.8M throughout the quarter.
TikTok experienced consistent weekly revenue, peaking at approximately $10.5K at the end of April. Weekly downloads varied, with a high of 188K in early May, while weekly active users showed a steady increase, reaching 1.8M by the end of June.
Facebook maintained steady weekly revenue, averaging around $1.1K. Weekly downloads saw an upward trend towards the end of the quarter, peaking at about 174K in late June. Weekly active users also increased, reaching over 18.4M by the end of June.
TikTok Lite - Save Data had minimal revenue, with a notable spike to $74 in the last week of June. Weekly downloads were highest in mid-April at 164K, while weekly active users showed a steady increase, climbing to nearly 4M by the end of June.
Instagram Lite had consistent weekly downloads, peaking at approximately 108K in the final week of June. Weekly active users fluctuated slightly, ending the quarter with around 2.4M users.
These insights are based on data from Sensor Tower. For more in-depth analysis and additional insights, visit Sensor Tower.